TEMPUS

Online sales deliver benefits in a box

Smurfit Kappa, which is well placed to benefit from the need for packaging for transporting goods bought online, was hit last year by the rising cost of the recovered fibre needed for making boxes
Smurfit Kappa, which is well placed to benefit from the need for packaging for transporting goods bought online, was hit last year by the rising cost of the recovered fibre needed for making boxes
JASON ALDEN/GETTY IMAGES

Smurfit Kappa
The cardboard box has been one of surprising winners of the internet age. The vast increase in the amount of shopping done via any number of websites has created a strong demand for packing to ensure that goods are delivered safely.

Smurfit Kappa, which makes more cardboard boxes than anybody else in Europe, should be well placed to benefit from that rising trend, as well as the pressure on companies to tick the social responsibility box by making the packaging they use more sustainable and recyclable.

The Dublin-based company, which can trace its roots back to 1934, has had an association with the Smurfit family, one of the richest in Ireland, since 1938. Its customer base includes many of the world’s best-known brands,